Why did Flowers Foods (FLO) stock move recently?

On 9/1/2026, Flowers Foods moved -3.3% — Flowers Foods shares fell to a new 52-week low after missing Q2 EPS and revenue estimates and lowering full-year 2026 net sales, EBITDA, and EPS guidance amid volume declines and category pressures. This is MarketChacha's decoded reason from filings and credible news; it is education, not buy/sell advice.

Is Flowers Foods (FLO) overvalued or fairly valued?

MarketChacha shows Flowers Foods's valuation in context — a trailing P/E of about 5.7, a forward P/E of about 8.8, a price-to-book of about 1.0 — alongside its revenue and profit growth and whether reported profit converts into operating cash, so you can judge value for yourself. MarketChacha does not issue ratings, price targets, or buy/sell advice.

Does Flowers Foods's reported profit turn into cash?

Over 3 years, operating cash flow fully covered reported profit — earnings are backed by real cash. MarketChacha computes this cash-conversion check (2.65×) from reported figures — education, not a rating.

What is Flowers Foods's revenue?

Flowers Foods reported revenue of $5.3B for FY2026, with net profit of $83.8M, per official filings.

What is the share price of Flowers Foods (FLO)?

Flowers Foods last traded at $6.27 (-2.8% on the day), as of 9/4/2026 — a delayed quote shown for education, not investment advice.

Flowers Foods

FLO · NYSE · Consumer Staples · United States

Snapshot

TickerFLO

ExchangeNYSE

SectorConsumer Staples

IndustryPackaged Foods

CountryUnited States

Employees10,300

HeadquartersThomasville, United States

Websitewww.flowersfoods.com

Filings tracked19

About Flowers Foods

Flowers Foods, Inc. produces and markets packaged bakery food products in the United States. The company's principal products include fresh breads, buns, rolls, snack items, bagels, English muffins, tortillas, baking mixes, and frozen breads and rolls as well as snack items including bars, cakes, cookies, and crackers. The company offers its products under the Nature's Own, DKB, Canyon Bakehouse, Simple Mills, Wonder, and Tastykake brand names. It distributes its products through a direct-store-delivery distribution and a warehouse delivery system, as well as operates bakeries. The company's customers include national and regional restaurants, institutions and foodservice distributors, and retail in-store bakeries; wholesale distributors; mass merchandisers, supermarkets, vending outlets, and convenience stores; quick-serve chains, food wholesalers, institutions, dollar stores, and vending companies; and public health care, military commissaries, and prisons, and other governmental institutions. The company was formerly known as Flowers Industries and changed its name to Flowers Foods, Inc. in 2001. Flowers Foods, Inc. was founded in 1919 and is headquartered in Thomasville, Georgia.

Who owns it

Insiders8.0%
Institutions92.0%
Public & other0.0%

580 institutional holders

Ownership breakdown from public market data.

Top holders

Blackrock Inc.16.33%
Vanguard Portfolio Management LLC6.51%
Fuller & Thaler Asset Management Inc.5.18%
Vanguard Capital Management LLC4.16%
State Street Corporation4.13%
Quantinno Capital Management, LP4.02%
Charles Schwab Investment Management, Inc.3.87%
Invesco Ltd.3.51%

Largest institutional holders — last updated 6/30/2026.

Forensic scorecard

Latest ROE of 6.4% is on the low side — the business earns a modest return on shareholder capital.

Cash conversion2.65×

Over 3 years, operating cash flow fully covered reported profit — earnings are backed by real cash.

Net margin trend2.4% → 1.6%

Margin has held broadly steady over the period — stable profitability.

Return on equity6.4%

Latest ROE of 6.4% is on the low side — the business earns a modest return on shareholder capital.

Growth qualityrev 2% · PAT -18%

Profit growth is broadly tracking revenue growth — the earnings trend looks operational rather than one-off.

Computed by MarketChacha from reported figures (SEC XBRL). Education, not a rating or recommendation.

What's expected next

Next quarter

Rev $1.1B · EPS 0.14

Est. earnings growth -38.5%

Next fiscal year

Rev $5.1B · EPS 0.71

Est. earnings growth -8.7%

Analyst consensus estimates — not the company's own guidance.

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P/E ROE ROCE Margins Market cap

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Financials at a glance

Source: SEC XBRL

Annual

Quarterly · last 6

Revenue (FY2026)

$5.3B

Net margin

1.6%

ROE

6.4%

Revenue CAGR (2y)

+1.6%

Profit CAGR (2y)

-17.6%

EPS (FY2026)

0.40

Net profit (FY2026)

$83.8M

Ask MarketChacha about FLO

Get a cited, plain-English answer — the “why”, not just data. Finance research only, never buy/sell advice.

Why it moved

Sep 1, 2026
Flowers Foods shares fell to a new 52-week low after missing Q2 EPS and revenue estimates and lowering full-year 2026 net sales, EBITDA, and EPS guidance amid volume declines and category pressures.
source 1 ↗source 2 ↗source 3 ↗· confidence: high
Aug 21, 2026
Flowers Foods fell after the packaged bakery company reported weaker-than-expected second-quarter results, extending pressure on packaged-food names facing soft volumes.
source 1 ↗source 2 ↗· confidence: high
Jul 23, 2026
No company-specific news or filing explains the drop; FLO shares fell with the broader market or packaged foods sector.
· confidence: low

Daily moves with the verified reason behind them. Education only — not investment advice.

Financials

Yearly

Period	Revenue	Net profit	EPS	Net margin	ROE
FY2026	$5.3B	$83.8M	0.40	1.6%	6.4%
FY2024	$5.1B	$248.1M	1.17	4.9%	17.6%
FY2023	$5.1B	$123.4M	0.58	2.4%	9.1%

Quarterly

Period	Revenue	Net profit	EPS	Net margin
2025Q4	$1.2B	$39.5M	0.19	3.2%
2025Q3	$1.2B	$58.4M	0.28	4.7%
2024Q4	$1.2B	$65.0M	0.31	5.5%
2024Q3	$1.2B	$67.0M	0.32	5.5%
2023Q4	$1.2B	$-46.7M	-0.22	-3.9%
2023Q3	$1.2B	$63.8M	0.30	5.2%

Figures as reported, in reporting currency. Source: SEC XBRL.

Filings & announcements

2026

8-K — Executive/director change
SEC6/5/2026material
8-K — Shareholder vote results
SEC6/2/2026material
8-K — Results of operations, Other events, Exhibits
SEC5/21/2026material
10-Q filing
SEC5/21/2026
8-K — Material agreement, Material financial obligation, Exhibits
SEC4/7/2026material
8-K — Executive/director change, Exhibits
SEC3/30/2026material
10-K filing
SEC2/25/2026
8-K — Executive/director change
SEC2/23/2026material
8-K — Results of operations, Exhibits
SEC2/12/2026material
8-K — Executive/director change, Exhibits
SEC1/6/2026material

2025

8-K — Executive/director change, Exhibits
SEC11/19/2025material
10-Q filing
SEC11/6/2025
8-K — Results of operations, Exhibits
SEC11/6/2025material
8-K — Executive/director change, Exhibits
SEC10/21/2025material
8-K — Executive/director change, Exhibits
SEC9/29/2025material
8-K — Executive/director change, Exhibits
SEC9/24/2025material
8-K — Executive/director change
SEC8/25/2025material
10-Q filing
SEC8/15/2025
8-K — Results of operations, Exhibits
SEC8/15/2025material

In the news

Education and discussion only — not investment advice. Financials from official filings (SEC/BSE) and reported company statements; market figures (delayed market data) are delayed and shown for reference only. Verify with the linked sources before acting.